Taking time out

It's all too easy to get swallowed up in the day to day running of your company, I can't believe it's October already but I am very pleased that I've taken some time out over the last few weeks to attend a couple of events that are outside the 'day job'. The first was an Integra event held in Leicester at which the speaker was Deb Leary OBE, Founder and CEO of Forensic Pathways. Her refreshing account of her career path reminded me of my own and highlighted how sometimes being in the right place at the right time can transform the direction of your business and your life.

That event led nicely to one I attended yesterday at Nottingham University's conference centre, organised by UKTI, the subject matter was 'Sell British - using technology to go global'. There's no doubt that selling British goods and services abroad is vital to transforming the fortunes of our economy and I for one love the work that Nicky Stephen Marketing does for World Market Center Las Vegas. We were in the right place at the right time, recommended by a British journalist, we met the client in 2005 just before launch of Las Vegas Market and we now help them reach their international audience through PR, marketing and advertising in Asia, Australasia, Latin America, Canada and Europe. Technology has certainly been pivotal to the way we communicate worldwide.